NYT’s brutal review of the Galaxy Note 10

David Pogue was brutal in his review of the Samsung Galaxy Note 10:

“It feels plasticky and insubstantial. The plastic of the back panel is so thin, it could be vinyl; you can feel it flex against the circuit board within. The plastic stylus, which slips into a socket on the lower-right corner, is even airier; it’s so cheap-feeling, it could have fallen out of a cereal box.”

Also:

“The handwriting recognition is so half-baked, the oven must not even be warm. You can use it in any app, which is nice. (It’s a choice, alongside Android’s speech recognition, on the on-screen keyboard’s Options button.) But it frequently omits the spaces between words. Worse, there’s no easy way to edit the converted text, even though you’re sitting there with an editor’s pen in your hand. Tapping on the text doesn’t plant the insertion point there — it just makes a dot.”

Brutal.

On PR emails

Shawn Blanc has linked to a super piece from David Pogue on his favorite PR email. I get several of these per day and now that Macworld Expo is imminent it’s really ramped up, bringing out the good and the bad.

For example, I’m surprised at how many misspell Macworld, instead writing “MacWorld” or even “Mac World.” Others go on and on, pushing 700 or 800 words. Honestly, I tuned out during the first paragraph.

The better ones come from the small firms and the best come from independent developers and very small companies. My favorite from last year mentioned a recent snowfall my town experienced, the New England Patriots’ trouncing of the Buffalo Bills just days prior and some funny things I had said on Twitter.

I’m testing their product right now.

Another pitchman referenced my over-the-top Van Halen fandom and included a photo of a vintage program from the 1984 tour.

Of course, you needn’t get so personal to gain my attention. At the same time, you should be able to spell the name of the biggest Apple-themed trade show of the year. In the end, I appreciate those who make an effort, and gladly give them a look.