Apple’s design process typically takes several years on major products like the iPhone, and I suppose it could be true that Jobs had influence over the iPhone 5’s successors. However, a lot of subsequent development has happened since Jobs passed, and I can only assume that the final product will differ from the concepts and ideas that Jobs saw. It’s really not fair to call the next iteration of the iPhone a Steve Jobs design, as attractive as that might be.
The New York Times has outdone itself with the presentation of this story about a deadly avalanche. The animations, design, navigation and video are fantastic and enhance the storytelling. I can’t wait for part two.
I use Apple’s 11” MacBook Air, so screen real estate is precious to me. When I saw Ged Maheux tweet this image from Gavin Nelson, comparing the relative size of three minimized Twitter clients, I wondered about other apps. With that in mind, I’ve minimized the main window of the apps I use most often. I also took a screenshot to represent how they look on MacBook Air’s small screen. Let’s get started.
This is brilliant. It’s a case, crystal-clear getting started guide/manual and pair of hardcover books.
“Each page reveals the elements of the phone in the right order, helping the user to set up the sim card, the battery and even slide the case onto the phone.
The second book is the main manual – the phone actually slots into this and becomes the center of attention. Arrows point to the exact locations the user should press, avoiding confusion and eliminating the feeling of being lost in a menu.”
When I saw these photos of the forthcoming Apple Store in Amsterdam, I noticed how great the construction barriers look. Typically barriers like this are erected simply to discourage prying eyes, but Apple often uses them as a marketing opportunity. This practice isn’t unique to Apple, of course, nor does the company always make such an effort. But when it does, the results are often charming. Here’s a look at some clever barriers Apple has used.